The owner of Color Garden Jewelry reached out to me for some images of a few of her handmade jewelry so she could have updated professional images for her Etsy shop and social media marketing. Color Garden Jewelry specializes in unique jewelry pieces that use stones and crystals as the focus of her designs.
The Planning Process
Each client is given a Product Questionnaire to help me plan the photo shoot. It helps me understand their expectations and photographic needs. So I had the owner fill this out first.
While looking at it, I took note about her request for modeled images. Color Garden Jewelry mentioned that she prefers images that are close up since her customers use their phones and images with the product too far away are hard to see. But she still wanted images that were farther away.
I decided to do a lot of different angles with the models so she had a variety of up-close images and half-body images of the models to keep the jewelry in focus.
Colors are also a huge part of the planning process and Color Garden Jewelry noted that she uses a lot of white and light gray colors with natural elements for props such as crystals, stones, and plants. She uses a lot of cool tones.
The Final Gallery
After asking some clarifying questions and going over my plan with the owner, I was ready to get started! Once the jewelry arrived, I did a few styled images on a simple backdrop. Then I met with my Student Models downtown Ionia where I used the buildings with light colors and natural elements as backdrops.
Here are the final results!
Personal Branding & Product Photography with Ariel Lynn Photography
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Ariel Lynn Photography | Senior Portrait Photographer | Ionia, MI
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