Navigating the world of photography for your professional image can be a bit confusing, especially when it comes to understanding the distinction between headshots and personal branding photography.

What are Headshots?

Headshots are often used for casting or corporate purposes like corporate websites. They offer a glimpse of the person, but let’s face it, they’re a bit formal and limit your creative expression. Typically, you end up with just a handful of shots. Usually head and shoulders and against a simple backdrop. For less formal headshots, photographers will include furniture or full-body poses.

Below are a few examples of some headshots.

What is Personal Branding?

Now, personal branding photography, on the other hand, is your secret weapon for connecting with your audience on a deeper level. These images go beyond the formalities, embracing creativity and reflecting your unique brand personality. Forget about the plain backdrop – personal branding photography takes you to diverse locations relevant to your brand, allowing for a variety of wardrobe options.

The magic happens in the details – more poses, more angles, more options! Why settle for a one-size-fits-all approach when you can have a personalized collection of images tailored to your business? It’s not just about looking good; it’s about telling your story and making that authentic connection with potential clients and customers.

In the era of social media marketing, where personal connections matter most, personal branding images shine. Whether you’re selling a service or a product, these images give you the power to reach your audience on a personal level, creating a lasting impression that goes beyond the confines of traditional headshots.

Below are some examples of personal branding photos.

So, next time you’re thinking about your professional image, consider the impact personal branding photography can have on your brand and business. It’s not just a photoshoot; it’s an investment in making meaningful connections and standing out in a crowd of headshots.

---

Personal Branding & Product Photography with Ariel Lynn Photography

Stand out from your competition with professional photography that highlights your business, you and your team, and your products! Your business is so unique so don’t settle for headshots and quick cell phone pics of your products!

 Need more information? Click the button below.

Ariel Lynn Photography | Senior Portrait Photographer | Ionia, MI